TCRM for every industry — built around how your business actually works
CRM, ERP capabilities, AI, communications, automation, marketing attribution and custom integrations — adapted to your industry’s real workflows.
Built for Real Estate & Construction
TCRM is not a generic CRM with industry labels. It can be configured around the actual process of property sales and construction project companies.
Real Estate Sales
From first inquiry to closed property sale — with source attribution, AI context and configurable pipelines.
Explore Real EstateConstruction & Development
Connect project marketing, sales offices, customer follow-up and operational context in one platform.
Explore ConstructionFrom first inquiry to closed property sale
Built for developers, residential and villa projects, agencies, brokers, project sales offices, commercial property teams and investment sales.
Pipelines are configurable. Stages below are illustrative of a typical Turkish property sales process — not a fixed template forced on every company.
Propertio inventory
Projects, blocks, units, reservations, payment plans and contracts where enabled.
CRM pipeline
Leads, opportunities, activities, ownership and customer history in one flow.
Channel capture
Website forms, Meta Lead Ads, WhatsApp workflows, calls and custom APIs.
Sales office ready
Give teams the context they need before the next call or project visit.
Every channel can become structured CRM data
Advertising, website, messaging and sales-office conversations can feed one customer timeline, one pipeline and one attribution view.
*Portals and other third-party sources via custom / API integration where configured — not claimed as native connectors for every platform.
Turn CRM outcomes into better advertising signals
A normal advertising flow often ends when Meta sends a lead. With a configured TCRM + Meta Conversions API workflow, meaningful CRM outcomes can be sent back as server-side conversion signals where supported and permitted.
Help Meta optimize toward the leads that matter. Instead of treating every form submission as equal, connect qualified and closed-won outcomes back to your advertising workflow.
- Stronger conversion measurement
- Clearer campaign attribution
- Better optimization signals for valuable outcomes
- Improved understanding of lead quality
Supported TCRM Meta CAPI events include Lead (for example on qualification) and Purchase (closed-won / sale), where credentials and permissions are configured. This does not guarantee lower CPL or higher lead quality by itself.
Focus on better leads — move toward the sale faster
Through better CRM data, qualification, automation and advertising signals — not guaranteed advertising performance.
Know which marketing actually creates sales
Connect utm_source, utm_medium, utm_campaign, utm_adgroup, utm_keyword, referrer, lead, qualified lead, opportunity and sale — so teams judge campaigns by business outcomes, not only raw lead count.
More leads ≠ necessarily better leads.
Campaign A (illustrative)
100 Leads 3 Sales
Campaign B (illustrative)
40 Leads 8 Sales
An AI assistant for every property sales team
Ask about priorities, summarize customer history and surface follow-ups inside the TCRM workspace — with role-aware access to business data.
TCRM also supports manual priority tools such as star ratings on leads. Marketing demos below are illustrative and do not use real customer data.
• 2 lead teklif sonrası dönüş bekliyor
• 1 müşteri bugün proje ziyareti yapacak
• 2 yüksek niyetli lead son 24 saatte tekrar iletişim kurdu
Everything your sales team needs before they call
See the difference between volume and intent
Context can include campaign, source, project interest, salesperson activity, conversation history, lead age, meeting and offer status. Automated AI scoring is not claimed unless separately enabled as a product capability.
Project view (illustrative)
Perla Villaları — 72 Leads · 14 Qualified · 6 Visits · 3 Offers Project B — 143 Leads · 31 Qualified · 11 Visits · 7 Offers
Be ready while the lead is still warm
Instant CRM capture, assignment, activities and AI summaries help reduce delays between inquiry and action.
WhatsApp & calls in context
Bring customer communication into a connected CRM workflow. Do not assume every message is auto-synced unless that capability is enabled.
Mobile sales moments
Sales offices, project visits and meetings benefit from responsive access to customer context in TCRM.
Connect construction sales, customers and operations
For developers, contractors, project companies and sales organizations that need CRM, project sales, documents, activities, reporting and AI assistance in one place.
Request a DemoConstruction sales
Advertising → lead → project → salesperson → meeting → unit choice → offer → contract → customer.
Project inventory
Manage project stock and sales outcomes with Propertio where real-estate inventory applies.
Documents & activities
Keep offers, notes, tasks and deadlines attached to the right customer and opportunity.
Marketing → sales outcomes
See which campaigns create qualified opportunities and closed sales — not only form fills.
TCRM emphasizes sales, CRM and property-project operations. Full construction ERP features such as procurement or site accounting are only claimed when enabled for a customer.
Adapt the CRM to your business — not your business to the CRM
Configure pipelines, fields, teams, permissions, lead sources, integrations and notifications around how your organization actually sells.
Gayrimenkul fields
Project, block, unit, m², budget, payment preference, appointment, sales office.
İnşaat fields
Project, site, phase, responsible person, deadline, status — as configured for your process.
From Meta lead to next action
TCRM across many industries
Browse the broader catalogue. Real Estate and Construction remain highlighted because they are TCRM’s deepest product fit.
Real Estate Agency
Match inquiries with inventory, run the sales pipeline and keep follow-ups on track.
Construction Developer
Connect project marketing, sales offices, unit interest and contracts.
Construction Builder
Keep customers, documents, activities and sales context connected during delivery.
Property Management
Organize owner and tenant communications with shared CRM history.
Architecture Firm
Track project inquiries, proposals and client communication in one place.
HVAC Services
Capture service requests, schedule follow-ups and keep job context with the customer.
Machine & Tools Rental
Manage rental inquiries, quotes and customer follow-up in a shared CRM.
Solar Energy Systems
Qualify project leads, attach campaign source and move toward proposal faster.
Property Owner Association
Centralize resident requests, notes and communication history.
Consulting
Pipeline opportunities, proposals and client follow-ups.
B2B Sales Teams
Qualify accounts, assign owners and track activities.
Software & Technology Services
Manage B2B cycles, demos and service conversations in CRM.
Hotels & Resorts
Capture booking and group inquiries with source attribution.
Travel Agency
Organize package inquiries, follow-ups and customer history.
Retail Stores
Centralize customer requests across stores and campaigns.
Ecommerce Support Teams
Connect web inquiries to ownership and follow-up activities.
Industrial Sales
Track RFQs, quotes and long sales cycles with clear ownership.
Restaurants & Groups
Capture franchise, catering and partnership inquiries.
Clinics & Practices
Manage appointment requests and patient inquiry follow-ups carefully.
Training Centers
Qualify course inquiries and assign counselors with activity reminders.
Venues & Cultural Orgs
Track sponsorship, membership and event inquiries.
Nonprofits
Organize donor and partner conversations with clear ownership.
Event Organizers
Capture exhibitor and attendee leads from campaigns and forms.
Home Services
Route service requests to the right team with follow-up tasks.
Build your real estate sales workflow with TCRM
Bring CRM, Propertio, communications, AI, attribution and custom integrations into one industry-ready workspace.